Discover Tuscany with Tuscany+: the first Augmented Reality tourism application by H-art

Posted on Maggio 7th, 2010

H-art creates Tuscany+ the first Augmented Reality travel application. This project, lauched by “Voglio Vivere Così”, the tourism promotion campaign of Regione Toscana , is the first custom application of this type developed entirely in Italy.

It’s based on innovative technlogy that, when pointed at any real space through the phone’s camera, overlays a range of information, be it multimedia, virtual elements, geolocalized data, or information from websites. It was created with the idea of offering travelers in Tuscany an interactive, real-time guide in order to enhance the trip, already rich in culture and traditions, with virtual and multimedia technology.
The application is free to download on Apple’s App Store.
Tuscany+ features simple, attractive design and has gained much interest from users and media.